Social Media Masterclass: How to Connect with Your Customer

FREE TO ATTEND

LEVEL 1

FREE ON-SITE PARKING

Delivery Partner

Join us for an interactive, highly informative and incredibly valuable social media marketing session, delivered by Samantha Cadman of BrandRefinery, targeted towards small business owners and marketers looking to build an online audience from the ground up.

If you’re struggling to figure out what your social media strategy should look like, what platforms you should focus on, which AI-powered tools you should be using and how to cut through the noise and connect authentically with your customer, then this workshop is for you.

Over the course of the workshop, we will explore:

Why platform selection matters

How to define your audience

Planning and scheduling your content with the use of AI tools

Selecting your social media creation tools (Canva, Capcut, etc)

Creating an efficient content workflow

How to utilise AI whilst retaining credibility

Who is it for?

This workshop will set you on the path to social media success and is perfect for:

Small business owners
Marketing managers & executives
Anybody looking to build an online audience

No marketing background is required.

Places are limited to ensure an interactive session with plenty of opportunity for questions and discussion. Register now to secure your spot.

Parking

Free on-site parking is available, including designated disabled bays. The event will take place in 'Phase 3' building, which is where BetaDen HQ is located. You can either park directly by the building if you search 'BetaDen' in your GPS, or park near reception as you first arrive. If you park near the reception, please make your way to the reception desk, and the staff will navigate you to the workshop room.

Workshop Levels Explained

Level 1	Non-Techie - An introduction for complete beginners, focusing on concepts in plain language. No prior technical knowledge is required - participants learn the basics through simple, hands-on activities and everyday examples.
Level 2	Intermediate - For participants with some familiarity or curiosity about the topic. This level dives deeper into practical skills, tools, and workflows. Attendees gain confidence by working on guided exercises and small tasks they can apply in real scenarios.
Level 3	Advanced - Designed for those with technical backgrounds or prior experience. This level explores complex concepts, advanced techniques, and real-world applications. Participants tackle more challenging tasks and leave with expertise.